South Bend

Compact, stainless steel construction.

This handy ruler folds for compact storage and has a concave design for centering fish. Ruler measures up to 24 inches and/or 60 centimeters. Marked in 1/4 inch and .5 centimeter increments.

Weighs your fish up to 50 lbs. 40 inch retractable tape measure. Can measure in either lbs or kg.

42 piece bass assortment. Includes: slo-fall worms, ribbon tail worms, jerk shads, creature baits, beads, worm hooks and steel worm weights.

Get the competitive advantage with the Blaze hardbait lure kit featuring 4 highly reflective, lifelike lures sure to attract even the most elusive catch. Each 4 pack contains a different color...

Easily clamps on boats or piers with adjustable rod rest position. Fits most rod styles. Mounting hardware included.

South Bend has a huge assortment of lures so you can adapt to fishing anywhere and in any conditions.

Chrome plated high carbon steel clippers with 7 functions: clipper, knife, file, disgorger, awl, tuning tool and line pick. Large thumb bar with foam grip and lanyard.

A must for every tackle kit, rod tip repair kits includes all of the necessary materials to quickly repair a broken rod tip. \nIncludes 3 different size tip tops. Fits most rods - sizes 6 (5/54 in),...

South Bend has a huge assortment of lures so you can adapt to fishing anywhere and in any conditions.

Lightweight khaki cotton/polyester blend fly vest feature loads of storage pouches for the avid fly fisherman. Featuring shearling fly patch, hook and loop-flapped pouches, zippered compartments,...

Fly Assortments are available in our most popular fly patterns and styles including dry, wet, nymph, caddis and streamer varieties. 25 and 50 packs are packaged in a reusable, clear, latching utility...

Fly Assortments are available in our most popular fly patterns and styles including dry, wet, nymph, caddis and streamer varieties. 25 and 50 packs are packaged in a reusable, clear, latching utility...

Fly Assortments are available in our most popular fly patterns and styles including dry, wet, nymph, caddis and streamer varieties. 25 and 50 packs are packaged in a reusable, clear, latching utility...

Fly Assortments are available in our most popular fly patterns and styles including dry, wet, nymph, caddis and streamer varieties. 25 and 50 packs are packaged in a reusable, clear, latching utility...

Wait for the bobbing and ripples!

Wait for the bobbing and ripples!

Everything you need to start fishing. Each combo includes rod, reel, line, tackle, tackle organizer and basic fishing instructions.

This net collapses quickly and stows away neatly in your tackle box or backpack. Quick drying stealth black polyester net with light weight aluminum construction and handle. 13" x 10" x 23" when...

Relax while you fish.Designed forall spinning rod handles. Coil or pistol design.

Relax while you fish.Designed forall spinning rod handles. Coil or pistol design.

A wide assortment of hooks gives you more options out there. Stock up!

South Bend has a huge assortment of lures so you can adapt to fishing anywhere and in any conditions.

South Bend has a huge assortment of lures so you can adapt to fishing anywhere and in any conditions.

This mini-marvel and it's trigger-spin sibling are two of the coolest spincast and trigger-spin reels we make. Features include our S-shaped power handle, smooth drag internal...

Small diameter, high knot-strength, and abrasion resistant. Available in clear and comes in various test weights.

Small diameter, high knot-strength, and abrasion resistant. Available in clear and comes in various test weights.

Fly Assortments are available in our most popular fly patterns and styles including dry, wet, nymph, caddis and streamer varieties. 25 and 50 packs are packaged in a reusable, clear, latching utility...

Lead substitute sinkers are made from a mixture of environmentally safe alloys and are perfect for all applications. \nRubber center sinkers are oval shaped with a rubber core to make them easier to...

Lead substitute sinkers are made from a mixture of environmentally safe alloys and are perfect for all applications. \nRemovable split shot sinkers crimp on your line or pinch the "ears" to remove it...

Lead substitute sinkers are made from a mixture of environmentally safe alloys and are perfect for all applications.

South Bend has a huge assortment of lures so you can adapt to fishing anywhere and in any conditions.

The Proton Telescopic Fishing Rods are medium action spinning or spincast rods, both with 5 sections which extend to 6 ft and collapse down to an extremely portable 21 in. Fiberglass blank with...

The Proton Telescopic Fishing Rods are medium action spinning or spincast rods, both with 5 sections which extend to 6 ft and collapse down to an extremely portable 21 in. Fiberglass blank with...

Wait for the bobbing and ripples!

The South Bend cast Combo is a reliable option for angling in streams, lakes, rivers and more. It comes pre-spooled for added convenience, just needing a weight and hook to be ready to go. \nThe...

The new Neutron Spin Combo is the perfect compliment to the Neutron Spincast combos. 5' 6" Medium Spin Combo, Size 10 1BB Reel, EVA handle.

This complete, pre-spooled, 6 foot spinning combo nestles into a convenient and durable foam lined carry case that travels anywhere.

A must for every tackle kit, rod tip repair kits includes all of the necessary materials to quickly repair a broken rod tip. \nIncludes 3 different size tip tops. Fits most rods - sizes 6 (5/54 in),...

This basic hook remover is a must-have in your tackle box for removing hooks from fish with teeth or deeply-hooked fish. Dual ended tool for any size fish.