Hard & Soft Baits

30' Jet Driver - Black Moon JellyThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is relaxed, the Jet Diver will float off the structure. The preeminent diver for river back-trolling...

4-1/8" Dipsy Diver - Black/Black Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the...

2-1/4" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver...

Skitter Walk® 08 - Hot Pink & SilverSuperior construction assures a perfect swimming bait right out of the box. Toss it out. Pump. Reel. Pump. Reel. You're "Walking the Dog."Features:  Rapala® "walk-the-dog" actionWeighted tailRealistic...

2-1/4" Dipsy Diver - Clear/Clear Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the...

30' Jet Driver - Clear UV Moon JellyThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is relaxed, the Jet Diver will float off the structure. The preeminent diver for river back-trolling...

4-1/8" Dipsy Diver - Kelly Green/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause...

Gulp! Alive!® Saltwater Shrimp - 4" - Natural Shrimp - Half Pint ContainerGulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to...

Gulp!® Saltwater Grub - 5" - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Now available in the big 8” size!Ideal...

Gulp!® Saltwater Swimming Mullet - 4" - AmericaThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Realistic head and body...

Gulp!® Saltwater Swimming Mullet - 4" - Salmon RedThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Realistic head and body...

Gulp!® Saltwater Grub - 5" - PinkThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Now available in the big 8” size!Ideal on...