Hard & Soft Baits

Kensaki 120 Jig - 5.25" - 4.25oz - Silver Pink ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "in line" eyelets stabilize the jig during descent and enhance the fluttering action under the slack line...

Vortex® Speed 200 Jig - 6.25" - 7oz - SardineThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Vortex® Speed 200 Jig - 6.25" - 7oz - Black/PurpleThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

X-Rap® Twitchin’ Mullet 3-1/8" Electric ChickenThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide, twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude...

Fusion19™ Weight Swimbait Hook - Smoke Satin - 5/0Berkley Fusion19 hooks are for everyone, from the novice to the avid angler. The weighted swimbait hook keeps all your swimbaits secure and running straight. Each hook features a weight and a center...

X-Rap® Twitchin’ Minnow 4" Purple ChartreuseThe aggressive side-to-side X-Rap® Twitchin’ Minnow is designed to perform a tight walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude triggers the attack instinct in fish...

X-Rap® Magnum® Xtreme 6-1/4" HD Wahoo UVThe 8-foot running X-Rap® Magnum® Xtreme trolls true at over 15 knots, allowing you to cover more water and trigger saltwater speedsters. Sleek, flat sides create a tight rolling action, while the...

X-Rap® Twitchin’ Mullet 2-1/2" Hot PinkThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide, twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude triggers the...

Vortex® Speed 200 Jig - 6.25" - 7oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Fusion19™ Weight Swimbait Hook - Smoke Satin - 6/0Berkley Fusion19 hooks are for everyone, from the novice to the avid angler. The weighted swimbait hook keeps all your swimbaits secure and running straight. Each hook features a weight and a center...

X-Rap® Long Cast 4-3/4" Hot Pink UVDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive saltwater predators. Fishing with fast, steady retrieve results...

X-Rap® Saltwater 4-3/4" Purple ChartreuseSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits...